Did you know you’re more likely to book a previous client then a new one!
‘Repeat bookings’ is a relatively straightforward term, right? Whether you already have repeat clients or are looking to acquire them, we’d like to share some simple tips & tricks to help encourage more of your existing clients to re-book with YOU.
Why are they of value?
‘Why’ is always a good question to ask. And we’re happy to confirm there are quite a few reasons why repeat bookings are the way to go 👌
- You get to hang out with your fave pet/s on a regular basis (what’s not to love about that?!)
- You build trust with the Owner, and come to know what to expect from the pet’s behaviour & needs.
- It’s convenient! RWBs cut out all the back-and-forth messaging & questions between you and a new client.
- Earn a regular (consistent) income, and fill your calendar with ease!
- Save time by removing the need for a Meet & Greet.
- Your profile is strengthened. New clients to the platform see that you’re a trusted Sitter and shortlist you. Your reviews and repeat customers are a good indicator that many Owners trust you to look after their pets.
“I’m probably more particular when looking for Pet Sitters, I want to see how many reviews they have, how good the reviews are, and the fact that they’ve had repeated guests. That kind of thing makes me trust them a lot more.”
Owner – Liz D.
You might be thinking, “OK great, but how do I secure repeat bookings?”
Pet Owners are looking for convenience, and someone they can trust with their beloved pet. Here are some of the ways you can demonstrate you’re keen to establish a regular booking with an Owner’s pet:
- Throughout the first booking, keep in touch with the Owner via photos and SMS updates to show them how much fun their pet is having.
- After you’ve completed one booking, reach out to let them know you had a great time and would love to look after their pet again.
- In the lead-up to peak seasons – ie. Christmas, Easter, and School holidays – offering your services to existing customers first is a really great way of showing that you value their relationship and would love to care for their pets again.
- If you haven’t heard from them in a while. It’s not unusual to want to see a pet again if really liked them and you haven’t seen them recently. Many Owners appreciate hearing from their Pet Sitters and Dog Walkers. It shows that you care and puts you at the top of their mind when they need care again.
If something reminds you of their pet. Photos of a pet may pop up as a memory on your phone, or you may see something that reminds you of their furry friend. Share this memory with the Owner 😻 They’ll feel the genuine care you have for their pet.
All of these actions and conversations don’t cost you anything. They simply help strengthen your relationship with existing clients and improve your chance of being booked again in the future.
Like most humans, we can fear rejection so won’t often do any of the above. However, all members of our Community are pet lovers and will often reply because they love that you love their pet!
What next…
Why not reach out to one or two of your previous clients and start the conversation? Take advantage of the opportunity of upcoming holidays and the festive season.
We want to make your Mad Paws life as easy as possible. As they say, work smarter, not harder, right? We think repeat bookings are a puuuuurfect example in our world.
Click the image below to see some of the tools you have to help build your repeat business and build your client base.
